What You’ll Do: As our Marketing Campaign Manager, you’ll support the execution of Yokly’s campaigns, focusing on planning, assisting in execution, and tracking results. Your contributions will help generate leads for our Sales team.
Your Key Responsibilities:
Assist in Campaign Planning:
Support market research and competitor analysis to shape effective strategies.
Help develop campaign themes and messaging aligned with our target audience.
Run Digital Marketing Campaigns:
Social Media: Assist in content creation and scheduling for platforms like Facebook, LinkedIn, and Instagram.
Email Marketing: Support in segmenting email lists and managing basic email campaigns.
SEO & Content Marketing: Contribute to publishing optimized blog posts and other content.
Support Paid Advertising:
Assist with the setup and reporting of Google Ads campaigns.
Content Creation:
Generate ideas, write, and edit content for campaigns, including ad copy and web content.
Event Marketing Support:
Assist with on-site logistics and content creation for virtual and in-person events.
Performance Monitoring:
Help track campaign metrics and prepare basic performance reports.
Support Offline Marketing:
Assist in creating print materials and managing event logistics.
Lead Nurturing:
Help set up and manage basic automated drip campaigns.
What You Bring to the Table:
Experience: 1-2 years in marketing, with a focus on campaign management or digital marketing preferred.
Education: Bachelor’s degree in Marketing, Business, Communications, or a related field.
Technical Skills: Familiarity with tools like Google Ads, Facebook Ads Manager, and email marketing platforms.
Creativity and Communication: Strong writing skills and an eye for design.
Analytical Skills: Basic ability to interpret data and assist in optimizing campaign performance.
Project Management: Good time-management skills, with the ability to support multiple projects.